I’m the Director of Product Design at BuzzFeed.


I’ve spoken about designing and launching news productsbuilding a culture of documentationthe intersection of media and technology, and the importance of design for startups. In 2017, I was selected to attend Poynter’s Leadership Academy for Women in Digital Media

Previously, I was a Product Design Manager for consumer products at BuzzFeed. Before that, I was the Design Director of Vox Media’s Storytelling Studio. I also led the design of storytelling tools on Autotune; worked on the relaunch of Racked, on the relaunch of Eater, with the Vox Media advertising team; and helped plan various community-based events with other members of the product team.

You can see my resume here, or email me at scherer.kelsey@gmail.com